At 43 years old in 2005, Ian Rush thought about re-entering the game in order to play for The New Saints, just after the Welsh side was drawn tight against Liverpool for the opening Champions League qualifying match. Ian Rush has also been deeply involved with media work in the game since November of 2005, including a spell as an analyst with Entertainment Sports Programming Network (ESPN). Also, he appears as a reporter for the Sky Sports News and the Sky Sports. Also he has done work on Liverpool Football Club Television.
Rush was also involved with the Marina Dalglish charity match that took place on April 27th, 2006, which pitted the FA Cup final teams of Liverpool and the Everton against each other in 1986 to aid Breast Cancer Research. Marina, Kenny Dalglish’s wife, suffered from breast cancer. So the proceeds were given to the charity. In 2006 Rush was inducted to the English Football Hall of Fame due to all of his achievements in the game and in life.
Regularly appearing for the Masters five a side team, it’s not uncommon to see Ian dawning the red colour of Liverpool since he’s one of Liverpool’s ‘old boys’ for public relations tours intended for the club. The media announced that Ian Rush had been appointed as the Elite Performance Director for the Welsh Football Trust on September 7th, 2007, a role that is part time and that he’ll help to develop the next generation of players for Wales’ national teams.